ISO/IEC 21000-19:2010 PDF

Information technology — Multimedia framework (MPEG-21) — Part 19: Media Value Chain Ontology

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Title (English):

ISO/IEC 21000-19:2010

Information technology — Multimedia framework (MPEG-21) — Part 19: Media Value Chain Ontology

Document status:: Active
Format:: Electronic (PDF)
Number of pages:: 74
Publication date:: June 14, 2010
Edition:: ISO/IEC IS 21000 edition 1 version 1
ICS:: 35.040

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Description (English):

ISO/IEC 21000-19:2010 describes MPEG-21 Media Value Chain Ontology (MVCO). The MVCO may be used to capture knowledge about media value chains and to represent it in a computer readable way, concepts in the domain and the relationships between those concepts. ISO/IEC 21000-19:2010 describes the following technology. Model: the model is described in Clause 6, by way of a narrative description of the Value Chain, its main elements and relations. Representation: the MVCO has been formalised as a normative OWL Ontology, and the description of which is given in this Clause. The description consists of listing the classes, the object properties, the datatype properties, and the class individuals. Classes are described by giving the name, an English definition, the class hierarchy, and the restrictions imposed on the class. The representation is given in Clause 7. Annex B contains the normative OWL (XML/RDF) comprising the entire semantics of the elements in the model. Ontology use: an Informative section is provided with non normative descriptions of use, extensions and an API (Annex A).

Technical details

Technical committee: ISO/IEC JTC 1/SC 29 - Coding of audio, picture, multimedia and hypermedia information
SKU: ISO/IEC 21000-19:2010

Abstract

Overview

ISO/IEC 21000-19:2010 - Media Value Chain Ontology (MVCO) is part of the MPEG-21 multimedia framework. It defines a machine‑readable ontology for describing media value chains: the kinds of intellectual property (IP) entities (work, adaptation, manifestation, instance, product), the roles of users, and the actions/permissions that connect them. The standard provides a narrative model (Clause 6), a formal OWL representation (Clause 7 and normative Annex B), and informative guidance on use, extensions and an API (Annex A).

Key topics and technical requirements

Value chain model: Narrative description of the media value chain, IP entity relationships and fundamentals of intellectual property (Clause 6).
Ontology representation: A normative OWL ontology formalizes MVCO semantics; Annex B supplies the OWL in RDF/XML so systems can consume and reason over the data.
Class and property catalogue: Clause 7 lists classes, object properties, datatype properties and named individuals. Each class includes an English definition, hierarchy and restrictions.
Core concepts defined: Work, adaptation, manifestation, instance, product, roles (creator, producer, distributor, end user, etc.), actions (distribute, broadcast, render, makeCopy, adapt), permissions and use data.
Interoperability conventions: Documentation and namespace prefix conventions, and relation to other parts of ISO/IEC 21000 (e.g., Rights Expression Language, Digital Item Declaration).
Informative guidance: Annex A covers non‑normative examples of ontology use, extension mechanisms and an API to facilitate implementation.

Practical applications and who would use it

Rights management and licensing: Model permissions and actions across the media lifecycle to automate license enforcement and conflict resolution.
Metadata architects & semantic engineers: Map media metadata, provenance and IP relationships into a standardized, machine‑interpretable ontology (OWL/RDF).
Content platforms & distributors: Represent product packaging, distribution flows and roles across B2B and B2C workflows.
Digital preservation & archives: Capture relationships among works, manifestations and instances for provenance and long‑term access.
DRM/REL and service integrators: Integrate MVCO with rights expression, content adaptation and delivery systems to enable interoperable services.
Analytics & reporting: Use structured use‑data and role/action modeling for audit, reporting and monetization analytics.

Related standards & keywords

Related parts of ISO/IEC 21000 (MPEG‑21) such as Rights Expression Language (REL), Digital Item Declaration and Digital Item Identification are complementary. Keywords: ISO/IEC 21000-19:2010, MPEG‑21, Media Value Chain Ontology, MVCO, OWL, RDF, ontology, intellectual property, media metadata, rights management, value chain interoperability.

Related standards

Mentioned in the description and other ISO standards

Abstract

Overview

Key topics and technical requirements

Value chain model: Narrative description of the media value chain, IP entity relationships and fundamentals of intellectual property (Clause 6).
Ontology representation: A normative OWL ontology formalizes MVCO semantics; Annex B supplies the OWL in RDF/XML so systems can consume and reason over the data.
Class and property catalogue: Clause 7 lists classes, object properties, datatype properties and named individuals. Each class includes an English definition, hierarchy and restrictions.
Core concepts defined: Work, adaptation, manifestation, instance, product, roles (creator, producer, distributor, end user, etc.), actions (distribute, broadcast, render, makeCopy, adapt), permissions and use data.
Interoperability conventions: Documentation and namespace prefix conventions, and relation to other parts of ISO/IEC 21000 (e.g., Rights Expression Language, Digital Item Declaration).
Informative guidance: Annex A covers non‑normative examples of ontology use, extension mechanisms and an API to facilitate implementation.

Practical applications and who would use it

Rights management and licensing: Model permissions and actions across the media lifecycle to automate license enforcement and conflict resolution.
Metadata architects & semantic engineers: Map media metadata, provenance and IP relationships into a standardized, machine‑interpretable ontology (OWL/RDF).
Content platforms & distributors: Represent product packaging, distribution flows and roles across B2B and B2C workflows.
Digital preservation & archives: Capture relationships among works, manifestations and instances for provenance and long‑term access.
DRM/REL and service integrators: Integrate MVCO with rights expression, content adaptation and delivery systems to enable interoperable services.
Analytics & reporting: Use structured use‑data and role/action modeling for audit, reporting and monetization analytics.

ISO/IEC 21000-19:2010 PDF

Technical details

Abstract

Overview

Key topics and technical requirements

Practical applications and who would use it

Related standards & keywords

Related standards

Abstract

Overview

Key topics and technical requirements

Practical applications and who would use it

Related standards & keywords

Related standards

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